Tuesday, February 7, 2012

Another Story of Bottled Water

Yesterday I happened to visit a newly opened restaurant in the locality. Apart from a new look and feel that comes by default with such new entity, I also noticed something quite unique with the place. First, let me tell you that the prices are not set up high here and a cup of filter coffee was priced at Rs.18 inclusive of all taxes. What was unique is that they were giving a sealed bottle of mineral water to every set of customers instead of offering water in the glasses and that too at no additional charges. You can see it like if you walk into that restaurant to just have a cup of coffee, you can very well get a 500 ml bottle of mineral water absolutely free.

Well, that does sound good and doing something unique might be the motivation behind such move but to me and hopefully to most of us, it is a hard slap on the face of the people like who you see in the below video. Watch the video and you'll know why!


Having watched this video earlier and otherwise too, I was a bit taken aback by the idea. This is an unnecessary use of plastic which can be easily avoided. Also, at the times when the world is debating about environmental causes and even the most careless city administrations like ours are putting bans on plastic bags, this kind of move by a business entity is a strong step in the entirely wrong direction.

On my way out of the restaurant, I had a chat with the franchisee owner. He himself actually saw me searching for someone and asked "Any problem, Sir?". I just confirmed whether he is the owner and he told me that he is the franchisee owner. He initially thought I have some complaint or issue when I started telling him that I have a suggestion to share. I told him that it's good that you are giving a mineral water bottle for almost all the customers, but taken the number of customers coming per day, it is actually lots and lots of unnecessary plastic. To make my point stronger, I told him that environmental groups are actually telling people not to buy bottled water in the first place by making them understand the harms of it.

At the end of our chat, he looked a bit in agreement by what I told him and he assured me that he will think about it. But I know that these are the business decisions which are not changed so easily like that considering just the environmental factors unless there is a strong motivation or pressure attached to it. But I also believe that if more people take such small initiative to go and raise their concerns, difference can surely be made.

Monday, February 6, 2012

Integration to Facebook and extension of Vision...

WhatReallyMatters is now also on Facebook! The motivation behind taking it to Facebook is actually practical. To have a group of people who share similar ideas and motivation and who actually want to make a difference. Another reason might be because sometimes ideas and thoughts comes in packets and it is not always feasible to convert them into a full article. Facebook is a more appropriate place to share such ideas. But these are just few reasons which will help putting the foundation, the structure, though, can be entirely different!
Here is the description that I've written on the Facebook page:


We all are Indians and we all love India, no doubt over that. But everyone of us loves India in a different way and perhaps a different aspect of India. This also speaks about the richness of the culture we live in that we are bewildered with the things to be happy and be proud about.

But this aspect comes with a flip side as well. There are numerous things around us as well which makes us sad and disappointed. Thankfully enough, these "bad" things though seems so inherent to Indian society are actually created by us and therefore we are capable of handling them as well.

There is of course an increase in the awareness in the society at large about various ill practices prevailing in the country and there are also lots of talks and discussions about each topic that comes out in public. Debates are good, but shouldn't we also start working towards resolving the problem at the local level by taking one problem at a time and therefore preventing it to become a uncontrollable monster later on.

Given the size of manpower we have which is mostly young, we have the capability and the liability to work towards making India a better place to live in, literally.

I am up for it and I want to live in an India which does justice with the history, culture, morals and the aspirations of the Indian civilization. And this is just to start with; I see no reason why we can't become the front-runners and show the world the direction to prosperity and happiness. After all, we believe and preach the principal of 'Vasudaiv Kutumbakam'. Which other civilization believes such principal inherently?

It is just the matter of belief and once we start believing, there is nothing we cannot achieve. This is also true with the entire human race and since we have done it in the past, let's get together and do it again.

Join in.